We wanted to get the word out to Latine consumers about the value of Honda’s Certified Pre-Owned program - thoroughly inspected reliable vehicles, tons of benefits, and most of all peace of mind. To do that we teamed up with content creators in key DMAs. Like Jose Quintero (@josequinterotv) in LA, who showed us how the spacious CR-V fits into his busy LA lifestyle.
Our Phoenix creator Aileen Martinez (@look.see.draw) took us on an inspired day-in-the-life journey, showcasing how stressing less about her car leaves more room in her mind for creativity.
Houston foodie and mom Patty Artiga (@pattytellsall) took her dogs Beau and Stassi for a spin in the CR-V, highlighting how a dependable car is a must when transporting her kids, the dog ones and the human ones.
